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Find out how a Telenor subsidiary achieved a 34% lower cost per acquisition.

The Tapad CDP is a telco-specific platform that makes your first-party data actionable against Tapad’s scaled identity solution. The Tapad Graph amplifies your data with third-party consumer insights and new prospects, extending your reach beyond current customers.

You can project your own customer data onto prospects via predictive modeling to build high-performing segments for media execution, personalization and analytics.